The principal aim of the Fondazione TEMA – promoted by the Ente Cassa di Risparmio di Firenze – is to increase the level of innovation, internationalisation and competitiveness of craft enterprises.
The Foundation pursues this goal through two main lines of action:
- the study, analysis and experimentation of targeted strategies of web marketing and social media marketing
- the research and activation of tangible solutions in terms of process, product and service innovation
